Category: Marketing

Digital Marketing Trends for Small Businesses in 2020

The year 2020 has been a roller coaster ride for most small business due to the Corona Pandemic. The event has caused a lot of dynamics in the business world and will continue to do so in the near future. But the Pandemic doesn’t not quite stop from the industry from getting more innovative. In […]

To succeed at a trade show you need to have a plan!  Know your goal.What are you trying to accomplish? Sales, brand recognition, or finding business partners?Have a plan to get it done.Statistics show that exhibitors with a well thought out strategy get significantly better results. Since our specialty lies in trade show exhibition we know […]

How Your Local Business Is Sabotaging Itself in Terms Of SEO

Native SEO (search engine optimization) can provide the edge you might want to surpass your opponents. It does not matter if your goal is to reach the whole nation or just aiming towards a small audience. Because unless you keep local SEO in check and avoid classic local search engine optimization mistakes, you will not reach […]

Most Common Mistakes When Publishing & Distributing a Press Release

 All set to send your next press release? Hang on a second.Before you let fly and distribute your story, are you about to make any fatal errors? The last thing you want is to annoy the journalists on your target list. It might leave you with no coverage at all.Here are some common mistakes people […]

Press Release Distribution Services Price Comparison

Finding a good press release distribution service can be difficultYou need to consider pricing vs reach, how many industries your selected service targets, the quality of their contacts. To help you we have gathered the prices and features of some of the best Press release distribution services.We only included services that send the press release out for […]

Keep It Trendy In 2020 With These 20 Promotional Items

2020 is going to bring big things, you just know it. Undoubtedly you have some pretty important events planned this year (trade shows and conferences to start), and you’re probably planning on some promo swag, too.  But what else is new? Better promotional items, that’s what. Marketing has evolved into more than just product sales – it’s about […]

Sony’s Hype Strategy ‘The Pathway to Wow’

CES Sony Keynote: ‘The Pathway To Wow’     Kazuo Hirai, CEO of Sony held a keynote at the 2014 CES (Consumer Electronics Show) which did not disappoint. He talked about the true goal of Sony corporation, which according to Kazuo is not to make using technology more convenient, but to elicit an emotional response […]

The Difference Between Marketing and Advertising

close up of lcd screen pattern

 Marketing and Advertising, though they sound similar they’re really not.Advertising is just a section of the larger game referred to as selling. selling encompasses complete conceptualization of a complete right from analysis to planning to advertising to sale. Advertising, on the opposite hand could be a element of the selling method that is nothing however […]

Exciting Product Photography for Consumer Electronics

Soliton solutions also offers product photography.We take professional photos in exciting and unusual settings that match your product and make it stand out fromt he crowd.Please leave us a message and let us know what the product is and what you have in mind.More samples:IEC Shine EarbudsLifeProof Fre PowerLepow ProductsTesla 70DVarious

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