Who are we and what do we do? A trade show is the only place where you can engage a huge amount of press, customers and other businesses very personally over such a short time. It is probably the most cost effective marketing method out there. But very few know how to make the most […]
The GIC (Game Industry Conference) is Europe’s largest game developer conference. It’s hosted right next door to the more general gaming and esports event PGA (Poznan Game Arena). This year we will be hosting a talk about exhibiting at trade shows, with focus on how to get attention from media and press.
Now I will let you in on a method that will boost your startup significantly. Whether your goal is increasing revenue, creating brand recognition, or just networking. At this point your endeavor in creating a successful startup is looking promising. You’ve finished your project plan and received funding. Hopefully you have dedicated part of your […]
Why do businesses market themselves? To make money of course! But there are many ways to accomplish that. What is right for one company might not be right for another. The key is to analyze the entire market, come up with a revenue goal, and explore how to reach said goal in the most efficient […]
At the Ballistic booth at CES 2014 you could thanks to the Oculus rift take the role of a smartphone wearing one of their shockproof cases. Quite exciting, the experience included getting dropped, lost and run over by a car. It ended with the phone being flushed down the toilet and eventually eaten by a […]
