Soliton Solutions hosted a talk on creating media buzz and hype at this years Game Developer Conference in Poznan, Poland This article will let you catch up on the basics even if you missed the talk Getting the attention of press and media is crucial when exhibiting. So how do you get a journalist to […]
Agile analysis is being spoken of more and more frequently in the world of business analysts. This form of analysis is becoming more and more popular as the next generation of business owners comes into play. It is a more hands on approach to the business analysis. There is more communication. Face to face discussions […]
It does not matter what project you are going to undertake. It is not important what industry you are going to be assessing. What is important is you know what you are going to do. You must as questions. You must find what it is the client wants. Presented is a list of obvious questions […]
This is an extremely difficult question to answer because there are so many complex factors involved. Specifically the techniques you employ in your Internet marketing campaign as well as the execution of these techniques can determine whether or not Internet marketing will work for your business. Additionally, the likelihood of your target audience using the […]
Creating video games is an art, no doubt. The problem is that it isn’t easy to come up with ideas for video games. And even when we do get an idea, it doesn’t seem as fresh or exciting as we want it to be. The following offers a few ways you can generate some creative […]
Internet marketing is quickly becoming one of the most popular advertising options available. The Internet reaches a worldwide audience and is available 24 hours a day. For this reason more and more potential customers are turning to the Internet for a variety of reasons including researching products and services and making purchases. As more and […]
Who are we and what do we do? A trade show is the only place where you can engage a huge amount of press, customers and other businesses very personally over such a short time. It is probably the most cost effective marketing method out there. But very few know how to make the most […]
The GIC (Game Industry Conference) is Europe’s largest game developer conference. It’s hosted right next door to the more general gaming and esports event PGA (Poznan Game Arena). This year we will be hosting a talk about exhibiting at trade shows, with focus on how to get attention from media and press.
Now I will let you in on a method that will boost your startup significantly. Whether your goal is increasing revenue, creating brand recognition, or just networking. At this point your endeavor in creating a successful startup is looking promising. You’ve finished your project plan and received funding. Hopefully you have dedicated part of your […]
Why do businesses market themselves? To make money of course! But there are many ways to accomplish that. What is right for one company might not be right for another. The key is to analyze the entire market, come up with a revenue goal, and explore how to reach said goal in the most efficient […]